I've spent the last two months researching Patreon, interviewing its executive team and investors, and talking to its customers. Thrilled to publish this report.

It's the first in a new format for TechCrunch (and for me): in-depth reports on top late-stage stage startups that aim to provide the definitive analysis on a company.

This one clocked in at roughly 24,000 words. That's half of a standard business book.

I approach this from three angles:

  1. A business case study of Patreon's founding and growth.

  2. A breakdown of the product's evolution and roadmap for the next three years.

  3. An investor-minded analysis of the company's performance metrics, financials, competition, and exit potential.

Here are the posts:

If you read it, feel welcome to contact me with questions and comments.

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